AUDI A5  PURE  IMAGINATION

I've always loved doing projects with GMUNK; his relentless approach to an ever-evolving aesthetic is one I really respond to. He came to us with a number of really great references and ideals of which we could build on. It's always a very collaborative process with GMUNK and this project was no exception.

 

For this project I was the onset VFX Supervisor, I helped develop the design during the process and led the super talented compositing team in Nuke and Flame at The Mill.

 

Together, we spent many hours deliberating the individual elements, from technicolour lidar to irridescent wolf fur, digital led animation to kaldidoscopic lens effects,  refracted point light growth and decay to deep compositing. Everything was given due attention.

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Post Production House: The Mill

Director: GMUNK

Agency: BBH

© 2019 by JamesMac.